How can you understand if your web site is an excellent site, or what is a great site?
A great site is a website that works, if you have actually created your site to sell some items, you can state that your site is a good site if it does sell items.
* But are you offering as numerous products as a good website sells, or you are only selling a few items once in a while?
* Are your sales pages good enouth to consider your website an excellent site?
* Do you have enough visitors to your site to consider it a great website?
* Do you have adequate return traffic or all your visitors are first time visitors?
* Do your visitors remain enough time to consider your site a good website?
* How can you know for sure if your site is a good site?
* What type of concerns need to you be making to yourself to know if your webite is a good website
ASK YOURSELF THE FOLLOWING QUESTIONS TO KNOW IF YOUR WEBSITE IS A GOOD WEBSITE
* Who cares?
* What are you looking for?
* What kind of visitors do you have?
* Which is your top priority?
* How should you mesure your success?
WHO CARES?
If the website belongs to a company, then the web pages don ´ t come from a bachelor, there ´ s not only one person that can say if you have a great site, so you will have to assemble the people that are vitally interested
You will find the techno-geeks, the sales individuals, the general public relations individuals, and so on and so on and everyone of them will have their own idea of what is an excellent site
But once again as the website belongs to ALL the business, the people on your company who care enough to judge the site, need to be asked to sign up with the group and take some responsability about the design of the website
WHAT ARE YOU LOOKING FOR?
Every one of individuals who appreciates the website will have their own idea of what they want out of a good site. 검색 엔진 사이트 Many of them will just be talking on behalf of their own departments, however you must require them to believe on behalf of the company.
Every department can have their own objetives, goals and goals, each has his own idea about what is a good site, however they require to think as a company, and the conclusion needs to please the majority of them, and if you can, your should develop an excellent web page for all of them.
WHAT KIND OF VISITORS DO YOU HAVE?
Every website has very first time visitors, returning visitors, curious, purchasers, individuals that got here by error, individuals that invest a short time at the site, individuals that invest a very long time at the website, etc.
What kind of visitors do you want, the ones that reveal regularly, the ones that read the most pages, buys more stuff, purchases more often or invest the most cash?
Which are the most essential visitors for your company, to believe that you have an excellent site?
Once you get them you can be pleased that your site is an excellent site.
WHICH IS YOUR PRIORITY?
구글 홈페이지 등록 When you know what everyone wants, you will have to focus on everybody ´ s objectives.
Will you pursue increasing check outs, selling more products per see, supply more details about the business and it ´ s items, improving client complete satisfaction.
After a discussion that will depend on the number of people is offering their own viewpoint about what cares most, you ´ ll end up with your own list of priorities, and the ones that will not be satisfied with their demand, at leas will know why.
HOW SHOULD YOU MESURE YOUR SUCCESS?
How can you be sure that the numbers that you are getting are informing you that your website is a good site, It depends …
* If your main priority is to get visitors, then www.Alexa.com and it ´ s ranking can assist you on that, but you can also use some javacript and or cookies.
If your main goal is revenue then the sales will have the prominent voice, *.
* If you are going after client complete satisfaction then you should agree with the other members of your business how will you gather complete satisfaction data and how will you weigh it.
All the info that you collect should assist you take service decisions. It ´ s not a matter of getting as much info as you can, due to the fact that too much info can be as bad as inadequate information.
Ensure that you keep determining your success, make it part of a continuous enhancement procedure, due to the fact that the web changes month after month.
You ´ ll actually be able to tell if your site is a great site.
Written by Dr. Roberto A. Bonomi